Girl power from Active Angelz

Posted by By at 19 September, at 08 : 12 AM Print

Girl power from Active Angelz

Active Angelz is an innovative lifestyle apparel company inspired and created by women, exclusively for women. The company’s mission is to bring fashionable, functional and feminine multisport apparel to women who want to look and perform their best.

Integrating the highest quality performance fabrics, Active Angelz engineers multisport garments that combine comfort, support and optimum elasticity. The company notes that every possible technical advantage is built into each garment… ‘Best of all, we add elements that have been missing in real, multi-sports apparel: femininity, style and fashion!’

The ‘femininity factor’ comes from the use of simple bold colours, contoured panels and a focus on fit that makes female athletes feel powerful, confident and inspired. The fashion element comes from ‘exquisite Italian fabrics and distinctive styling.’

As Active Angelz states, ‘We believe that when you look and feel your best…you’ll be inspired to perform your best – while turning heads and stopping traffic along the way.’

Active Angelz was born from company founder Andi Neugarten’s deep passion for endurance sports and her love of fashion. A competitive athlete all of her life, Andi discovered triathlon after moving to San Diego from South Africa in 2002.

Andi quickly became competitive in triathlon, entering races all over the US. However, she was constantly frustrated at not being able to find multisport apparel that was both functional and fashionable. She was always altering her clothing to fit just the way she wanted. That’s when she realized…if she designed an endurance clothing line that looked stylish and feminine, and it fit just right, it would probably appeal to other women engaged in an Active Angelz lifestyle as well.

Neugarten summarised her company and brand ethos in a few simple words… “Regardless of how hard we train, we always embrace our femininity and take pride in our appearance – on and off the course.”

www.ActiveAngelz.com

 

Be Sociable, Share!

All news NPD , , ,

Related Posts

Comments are closed.

About us

Welcome to triathlonbusiness.com, the dedicated information site for the international triathlon & endurance sport industry, brought to you by MultiSport Research Ltd.

New site!

This is our new site. It's still very much a work in progress. We hope you like it! We have a number of changes in the pipeline, so please bear with us as we work through these.

Get in touch

In the meantime, as we update new features on the site, you can reach us via our Contact us page.