Terenzo Bozzone in comprehensive agreement with 2XU
Posted by By Gary Roethenbaugh at 7 February, at 09 : 27 AM Print
Performance compression and triathlon apparel specialist 2XU has added another pro triathlete to its portfolio of elite Brand Ambassadors. Terenzo Bozzone joins 2XU ‘under a comprehensive agreement’ that will see him train, race and recover in 2XU Compression, Triathlon, Cycle, Run and Casual performance apparel through to 2015.
Starting his career with several World Championship titles on the junior duathlon and triathlon circuits, 26 year old Bozzone has since claimed a 70.3 World Championship, numerous Ironman and IM 70.3 podium finishes across the globe and has been voted Tri Mag’s 70.3 Athlete of the Year.
Following a fulltime commitment to long course racing in 2009, the 2XU sponsorship comes at an opportune time for Bozzone who is now in peak training for next month’s Ironman New Zealand. “Long term, Kona is where I want to succeed but short term Ironman New Zealand is where I want to compete well,” said Bozzone.
“I want to take Cam Brown off his throne in the nicest possible way,” he added. “I love racing in Taupo and with 2XU’s leading compression and triathlon kit now on my side, I’ll be heading into my 2012 race on truly equal terms and with that much more confidence, support, drive and hunger for the title.
“I have been a fan of 2XU for some time, so this new sporting partnership was an easy choice for me and I can’t wait to get started,” he said.
2XU Co-Founder and Director of Product Development Jamie Hunt, is equally thrilled with the new partnership. “Working with world-class athletes of Terenzo’s calibre is integral to 2XU’s high performance formula,” said Hunt.
“His passion for triathlon, technical apparel and excellence in performance are sentiments equally echoed by the 2XU brand. With our 2XU mission to multiply human performance, this new partnership is set to ignite some thrilling ventures to come.”
With roots in New Zealand plus regular annual training and racing stints in the United States and Europe, Terenzo Bozzone is seen as an outstanding ambassador for 2XU, whose ‘presence on the international triathlon circuit is slated for even further growth in 2012.’
As the existing official supplier of Compression to the Australian Institute of Sport, Ironman, Triathlon New Zealand, international triathlon powerhouse teamTBB, GreenEDGE Cycling, the UnitedHealthcare Pro Cycling Team amongst many others, the formal alliance with Bozzone marks a logical next step for the 2XU brand.
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