Lending an ear to performance: Bodytrak ‘hearable’ debuts at CES 2017

Bodytrak has launched today – billed as… ‘the first and only in-ear body monitoring platform to accurately measure multiple vital signs’ such as Core Body Temperature (CBT), Heart Rate (HR), Vo2, speed, distance, cadence – continuously, and in real-time’.

The device and analytics platform will be shown for the first time at CES, Las Vegas, on 5-8 January 2017 (Booth 42957), Sands Expo Level 2. Bodytrak is being trialled with ‘high profile professional cycling teams, English Premiership football and rugby clubs, and by several global energy providers, defence, and health organisations’.

Bodytrak adds that it gives sports enthusiasts at all levels a competitive edge, both in training and competition. It’s positioned as the only device that measures multiple vital signs in a single compact wearable. The company adds that alternatives measure just one or two. Bodytrak also provides ‘the only way to measure CBT unobtrusively in the field’.

As a release points out, ‘Alternative methods, such as the HR chest strap and CBT pill, whilst useful, can be uncomfortable and invasive. Accurate, ongoing monitoring of multiple vital signs has the potential to significantly improve physical performance, reduce injury, detect illness, and improve recovery time.’

Bodytrak is designed to fit securely and unobtrusively on the ear – seen as the only body site from which a combination of CBT and HR can be measured together. Using the ear as a measuring site, due to its proximity to the brain, enables Bodytrak to pick up changes in the body. This is claimed to be more reliable than other wearables, for example wrist-based devices.

 
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All data is sent from Bodytrak wirelessly, in real-time to a cloud-based analytics platform via a smartphone, tablet, smartwatch, or internet hub. This allows for physiological changes to be detected rapidly for earlier intervention and closer management of individual performance.

Analytics and machine learning within the Bodytrak platform give insights to provide competitive advantage. In the short-term, analytics detect rapid changes which can be used to assess performance and refine training on a session-by-session basis. Longer-term, machine learning techniques assess a user’s normal profile and reveal behaviours and patterns which inform training methodologies. Over time, Bodytrak adds that it is anticipated that individuals will experience huge benefits from the numerous marginal gains they achieve.

To enhance the experience, users can listen to music and use the earpiece as part of a communication system (both radio and telephone). Bodytrak even records and digitally processes ambient sound so the user ‘retains their hearing and situational awareness for added safety’. Bodytrak is designed to be water resistant, for training in all weather and all terrain.

Leon Marsh, CEO at Bodytrak said “Bodytrak has been proven in the lab and well received among professional sports teams, so it makes sense bring it to a wider group of enthusiasts. More of us than ever before are engaging in competitive sports and want to use technology to improve our performance. Bodytrak is the first comprehensive wearable to bring multiple vital sign tracking into one device, coupled with an analytics platform, which should prove attractive to those who take training and competition seriously and want to explore their performance limits.”

 
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Bodytrak is expected to be available to buy in summer 2017 – with pricing to be confirmed.

Bodytrak was conceived and invented by the team at London-based Inova Design. Inova is a ‘disruptive technology company at the forefront of the rapidly expanding global market of wireless body sensing devices’. Bodytrak is an Internet of Things (IoT) solution providing sensor technology and advanced cloud-based analytics to enable optimum health, well-being and performance.

Bodytrak has reportedly received significant interest from partners and enterprise customers for a myriad of applications across global sectors, and plans to ‘raise Series A funding in mid-2017 to support early growth and establish the brand as the go-to precision-based wearable technology provider’.

www.bodytrak.co
www.inovadesign.co.uk

 

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