SCOTT Sports India, the Indian arm of international multisport company SCOTT Sports, has relaunched its Scott Owners Club website – billed as an ‘all-encompassing e-content platform that provides athletes with credible advice and information to help them make the right decision for their sporting and lifestyle needs.’ The site has been re-launched with an all new blog section – Scott Diary.
SCOTT Owners Club is an exclusive platform for existing, new and prospective product owners. For 2017, the site has a new look and feel and a heightened emphasis on latest product information, happenings and advice from the sporting world. The new blog section – Scott Diary – will serve as a guide to ‘help the reader wade through the world of cycling and motorsports with precision’.
Also in the site, the Owner’s Speak and the Athlete Program sections will provide ‘stories of passionate sportsmen, owners and game changers who share their love and passion towards varied sports.’ The Tech Zone will give detailed product information, and tips and tricks to stay on top of one’s game. Via the Coach’s corner the reader will be guided by Scott’s qualified panel of experts who specialise in various fields of sport, from coaching and nutrition, to sports science and technology, as they undertake their sports journey. SCOTT Sports India adds that Coffee Talk is an area where ‘one can grab a cup of coffee, engage with some witty industry talk and read on topics that also satiates one’s travel bug.’
The Scott Owners’ Club platform is open to all product owners. For all the existing owners, this is a platform where they can directly get in touch with Scott Sports for any need that they might have. This is another initiative from Scott Sports India that aims to add value to the customer’s ownership experience.
Jaymin Shah, Country Manager, SCOTT Sports India, said, ”We Launched the SCOTT owners Club in 2015, which was a first of its kind initiative for cyclists in India. There have been a lot of learnings from that experience which today translate in the new Scott Owners Page webpage. We have launched this webpage to be more extensive. We intend to eventually turn this into a one stop shop for all the brands that we retail in India and a powerful source of information for existing and prospective owners.”