Supplier Seminar Series returns to Interbike with fresh content

Interbike, the largest bicycle industry trade show in North America, has announced the return of the Supplier Seminar Series presented by the Bicycle Product Suppliers Association (BPSA), consisting of several educational seminars designed specifically for suppliers and their staff. The series gives product managers, human resources teams, brand leaders and other team members the opportunity to attend and learn from a variety of experts in their respective fields.

Interbike 2017 returns to the Mandalay Bay Convention Center in Las Vegas, beginning with OutDoor Demo in Boulder City, Nevada, on 18-19 September 2017, followed by the Interbike Expo on 20-22 September 2017.

“Working closely with the BPSA this year and building off what was a very successful launch last year, we’re pretty confident that we’ll get strong attendance for these new sessions,” said Pat Hus, Vice President of Interbike.

“This further demonstrates the BPSA’s commitment to education long term and we hope that suppliers and their teams take advantage of the opportunity,” said Ray Keener, Executive Director of the BPSA. “Between the Bicycle Leadership Conference and our recent investment into e-bike training, we are making education a priority for our members and the industry as a whole.”

The series will include five seminars that will take place on the first two days of Interbike, including:

How to reduce delivery time to market and manage minimum order requirements in a slowing demand market
Moderator: Skip Hess, CEO, Clear
Panelist: Bob Margevicius, EVP, Specialized
Panelist: Michael Forte, General Manager, Felt Bicycles

Tools for product managers in specialty industries
Lynette Seebom, Principal, Concurrent Strategies LLC
Pete Frickland, Principal, Concurrent Product Development LLC

How to leverage your digital marketing strategies and drive demand
Tom Flierl, VP Marketing & Business Strategy, Hanson Dodge
Tim Dodge, CEO, Hanson Dodge

Manage the direct to consumer shift & protect your vital IBDs
Moderator: Scott Montgomery, CEO, CrankTank
Panelist: Chris Streight, National Sales Manager, Bravo Bike Division
Panelist: Chuck Smith, President, Swiftwick
Panelist: Ryan Atkinson, President, SmartEtailing

Creating a work environment that makes employee health and happiness a point of pride
Moderator: Ray Keener, Executive Director, BPSA
Kristen Carpenter-Ogden, Founder/CEO, Verde Brand Communications
Jessica Klodnicki, Vice President for Outdoor Recreation, Vista Outdoors

Only registered Interbike exhibitor attendees are eligible to attend. A detailed list of Supplier Seminar Series sessions can be found online.

www.interbike.com

 

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