USA Triathlon (USAT) has renewed with Garmin International, a leading provider of navigation, communication and information devices and applications enabled by GPS technology, in a new deal that runs through 2018.
Garmin will remain an official sponsor of USA Triathlon as well as the exclusive supplier of heart rate monitors and GPS watches for the USA Triathlon and Paratriathlon National Teams. Garmin will continue to serve as the Presenting Partner of the USA Triathlon Athlete of the Year and Multisport Awards. In addition, the company will act as the Presenting Partner of the VIP Hospitality Tent for the first time at the 2017 and 2018 USA Triathlon Age Group National Championships.
“Garmin products have been an invaluable resource for US National Team triathletes and paratriathletes since our relationship was formalized in 2006,” said Chuck Menke, USA Triathlon Chief Marketing Officer. “Both amateur and professional athletes at all levels depend on Garmin’s best-in-class technology to accurately record and share their training metrics. We look forward to continuing to work closely with Garmin, to benefit performances in multisport across this country.”
“Garmin is proud to extend our relationship with USA Triathlon as the official heart rate monitor and GPS watch sponsor,” said Susan Lyman, Garmin Vice President of Global Consumer Marketing. “We recently announced the Forerunner 935 – a premium GPS running and triathlon watch with performance monitoring tools and Elevate wrist-based heart rate designed with the triathlete in mind – and feel that as a company focused on developing industry-leading running watches, smartwatches and activity trackers, this continued relationship is a perfect fit for us to connect with serious athletes.”